Hogan Hospitality Group INSIGHTS

Geoff Graf
Vice President of Business Development
Office: 808-351-9086
Aug 2020

Hotel Pre Opening Checklist: DOs and DON’Ts During the Pandemic

Adapting to the New Normal As a hotelier who wants to reopen your hotel amidst the pandemic, you’ll have to adapt to the new normal. There may be a number of strategies and traditions you’ve been used to in the past that can’t apply to the current situation. This article focuses on the hotel pre…

Jul 2020

Advice for Hoteliers (Part 2): Hotel Reopening Best Practices for Guest Services

Then vs Now In the past, a hotel without a buffet, or without live entertainment in its bar, would be considered “unthinkable”. Likewise, a hotel with only the bare minimum for linen and room decor could also result in negative feedback. Presently, though, this has become the new normal because of the coronavirus pandemic. If…

Jun 2020

Advice for Hoteliers (Part 1): Hotel Reopening Marketing Strategies

How COVID-19 Has Affected The Hotel Industry The Reality: Hotels left and right have laid off workers. A number even had to close down because of the coronavirus pandemic. If your hotel is still standing and ready to reopen, you’re lucky! You need to learn effective hotel reopening marketing strategies though, to keep your brand…

Jun 2020

Enhancing Hotel Cleaning Standards During the Pandemic

H’O’O MA’E MA’E: The Promise of Clean The Hawaiian word Ho’o ma’e ma’e means to disinfect, clean, or purify. Amidst this pandemic, you can’t deny that cleaning is now on a whole new level. This is especially evident in the hotel and hospitality industry where the risk of developing COVID-19 clusters of infection is HIGH.…

May 2020

Hotels and Hospitality: Lessons Learned from COVID-19

What We’ve Learned from COVID-19 It’s been a few months and we’re still facing this COVID-19 pandemic. There were news reports weeks ago of Wuhan in China reopening and South Korea’s COVID-19 cases going down.  Today, there’s news of reinfections in China and South Korea. The reality: the hotels and hospitality industry and other industries…

Apr 2020

The Impact of COVID-19 on the Hotel Industry and How to Survive It

Understanding COVID-19’s Impact Staying positive, staying alert, and staying focused are important if members of the hotel industry wish to lessen the impact of the current pandemic. Unfortunately, not all hotels will survive the COVID-19 crisis, so hoteliers, hotel managers, and the like would have to really understand possible impacts of the virus, carefully develop…

Apr 2020

Digital Marketing Strategies to Build Your Hotel Brand

If you need a reason to invest in building your hotel’s digital presence, consider this: more than 80 percent of travel bookings in 2018 were made online via a mobile app or website, without any human interaction. Today’s guests have the ability to book every aspect of their trip at the click of a button. That means…

Mar 2020

Hotel Crisis Management Plan: Preparing for COVID-19

The Coronavirus Crisis & How Your Hotel Can Survive As a hotelier, you’re aware that we currently have a crisis worldwide. It’s caused by the Coronavirus, NCOV, or COVID-19. The tourism industry has really been hit and this greatly affects hotels, BNBs, resorts: the whole hospitality industry! In this situation,  hotels need to come up…

Mar 2020

How to Promote Hotel Health and Safety in the Midst of COVID-19

Preventive Measures Your Hotel Can Take “Coronavirus”, “nCOV”, and “COVID-19” are terms you’ll frequently hear and see on the news nowadays. These terms refer to the infectious disease that began in Wuhan, China. It has spread to different parts of the world, affecting tens of thousands of people. As a hotelier, it’s your responsibility to…

Mar 2020

Tips to Increase Hotel Occupancy During the Low Season

By: David Knight How to Boost Your Low Season Occupancy Rate The low season can make or break your hotel, particularly if you’re operating on less than ideal profit margins. Combine the low season with months of the year that require significant maintenance e.g. during harsh winter months, and what you’ll get is a significant…